Technology/Transformation: Wonder Woman (1978)

Dara Birnbaum is an American video artist who is perhaps most famous for her provocative and influential contributions to the contemporary discourse on art and popular culture.
Recognized as one of the first video artists to employ the appropriation of television images as a subversive strategy, Birnbaum recontextualizes pop cultural icons and TV genres to reveal their subtexts. Birnbaum describes her tapes as new ready-mades for the late 20th century.



Birnbaum isolates and repeats the moments of the real womans transformation into superhero. In doing so, Birnabaum is subverting its meaning within the television context. She condenses the comic-book narrative distilling its essence to allow the subtext to emerge.
A stutter-step progression of extended moments unmasks the technological miracle of Wonder Woman's transformation, playing psychological transformation off of television product. Birnbaum considers this tape an altered state which renders the viewer capable of re-examining those looks which, on the surface, seem so banal that even the supernatural transformation of a secretary into a Wonder Woman is reduced to a burst of blinding light and a turn of the body.

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